PRIVACY POLICY FOR LVAARA
Effective Date: 17 June 2025
Location: Delhi, India
Website: www.lvaara.com

1. INTRODUCTION TO PRIVACY AT LVAARA
Welcome to LVAARA. Your trust is the foundation of our brand. Just as we take immense pride in the purity of every LVAARA perfume and the authenticity of every LVAARA
attar, we are equally dedicated to the protection and privacy of your personal data. In the digital age, we understand that your personal information is as precious as a rare attar
extract. This Privacy Policy outlines how LVAARA (referred to as “we,” “us,” or “our”) collects, uses, processes, and protects your information when you visit www.lvaara.com toexplore our world of perfumes and attars. By using our website or purchasing an LVAARA perfume, you consent to the practices described in this policy.

2. THE INFORMATION WE COLLECT
To provide you with the most exquisite perfume shopping experience and to ensure your attar reaches you safely in Delhi or elsewhere in India, we collect several types of information.

2.1 Personal Identification Information
When you create an account to buy perfumes or sign up for our attar newsletter, we may collect:
 Full Name: To personalize your LVAARA experience and address your perfume shipments.
 Email Address: To send order confirmations for your perfumes, tracking details for your attars, and exclusive LVAARA marketing updates.
 Phone Number: For our delivery partners to contact you regarding your perfume or attar arrival.
 Shipping and Billing Address: To ensure your LVAARA perfume is delivered to the correct doorstep.
 Payment Details: While you pay for your perfume or attar, this data is handled by secure third-party gateways. LVAARA does not store your sensitive financial data on our local Delhi servers.

2.2 Non-Personal and Technical Information
Every time you browse our collection of perfumes and attars, our system automatically collects:
 IP Address and Device Type: To optimize the website display for your device.
 Browser Type: To ensure the LVAARA website functions smoothly while you browse different perfume notes.
 Usage Data: We track which perfumes you view most frequently and which attar categories are trending, helping us refine our future fragrance launches.

3. HOW WE USE YOUR INFORMATION
At LVAARA, we don’t just collect data; we use it to enhance the way you discover and enjoy perfumes and attars.

3.1 Order Fulfilment and Logistics
The primary reason we collect your data is to process your purchase of an LVAARA perfume. This includes:
 Verifying your payment for perfumes or attars.
 Printing shipping labels for your perfume boxes.
 Sending you automated SMS updates about your attar delivery status.

3.2 Personalized Fragrance Marketing
We want to keep the LVAARA community informed. We use your email to:
 Notify you about the launch of a new signature LVAARA perfume.
 Send you educational content on how to apply attar for maximum longevity.
 Provide “Restock Alerts” when a popular perfume or a limited-edition attar is back in our Delhi warehouse.
 Note: You can opt-out of these communications at any time by clicking “Unsubscribe”
in any LVAARA email.

3.3 Security and Fraud Prevention To protect both our customers and our brand, we analyse data to prevent fraudulent transactions. If a perfume order appears suspicious, we may use your contact details to verify the purchase before the attar is dispatched from Delhi.

4. COOKIES AND TRACKING TECHNOLOGIES
To make your journey through our perfume and attar catalog as seamless as possible, LVAARA uses “Cookies.”

4.1 What are Cookies?
Cookies are small files placed on your device that help us remember your preferences. For example, if you add an LVAARA perfume to your cart but don’t check out immediately, cookies allow the perfume to stay in your cart for your next visit.

 

4.2 How LVAARA Uses Cookies
 Analytical Cookies: To see how many people are searching for “Delhi attar” or “Luxury perfumes” on our site.

 Advertising Cookies: These help us show you relevant LVAARA perfume ads on
social media platforms based on your browsing history.
 Preference Cookies: To remember whether you prefer viewing perfumes in a specific currency or layout.
You have the right to disable cookies through your browser settings, though this may affect your ability to purchase perfumes or attars on the LVAARA site.

5. SHARING YOUR INFORMATION
LVAARA values your privacy as much as we value the secret formulas of our perfumes. We do not sell, rent, or trade your personal data to third parties for their marketing purposes.

5.1 Trusted Service Providers
We only share necessary information with partners who help us deliver your perfumes and attars:
 Courier Partners: Sharing your name and address so your LVAARA perfume reaches you.
 Payment Processors: Securely transmitting data to finalize your attar purchase.
 Email Marketing Tools: To send you the latest LVAARA fragrance news.
5.2 Legal Compliance
We may disclose your information if required by the laws of India or by a court in Delhi to:
 Comply with legal processes related to our perfume business.
 Protect the rights, property, or safety of LVAARA, our customers, or the public.

6. PAYMENT SECURITY AND INTEGRITY
When you buy an LVAARA perfume or a luxury attar, the security of your money is paramount.
 Encryption: All transactions for perfumes and attars are encrypted using Secure Socket Layer (SSL) technology.
 No Local Storage: LVAARA does not store your credit card numbers, CVV, or UPI pins. All such data is handled by PCI-DSS compliant payment aggregators. This ensures that your financial journey while buying perfumes is as safe as it is fragrant.

7. DATA RETENTION POLICY
How long does LVAARA keep your information?
 Account Data: We keep your information as long as you have an account with us to
facilitate easy re-ordering of your favorite perfumes or attars.
 Transactional Data: For tax and legal purposes in Delhi, we retain records of
perfume and attar sales for the duration required by Indian law.
 Marketing Data: We keep your email for LVAARA updates until you decide to
unsubscribe from our perfume and attar mailing list.

8. YOUR DATA RIGHTS
As a customer of LVAARA, you have the following rights regarding your personal information:
1. Access: You can request a copy of the data we hold about your perfume purchases.
2. Correction: You can update your address or phone number if you move within Delhi or to another city to ensure your attar deliveries are not interrupted.
3. Deletion: You can request that we delete your personal data, subject to our legal obligations for perfume sales records.

9. CHILDREN’S PRIVACY
LVAARA perfumes and attars are intended for adult use. We do not knowingly collect personal information from children under the age of 18. If we discover that a minor has provided us with data to buy perfume, we will delete it from our Delhi servers immediately.

10. EXTERNAL LINKS
Our website may contain links to other sites (e.g., a blog post about the history of attar).
Please be aware that LVAARA is not responsible for the privacy practices of such other sites. We encourage you to read their privacy policies before sharing data outside of www.lvaara.com.

11. INDUSTRY-STANDARD SECURITY
LVAARA employs robust technical and organizational measures to safeguard your data against unauthorized access, loss, or theft. From firewalls to encrypted databases, we treat the data behind our perfumes and attars with the highest level of security. However, please remember that no method of transmission over the internet is 100% secure.

12. CHANGES TO THIS PRIVACY POLICY
As LVAARA grows and adds more perfumes and attars to its collection, we may update this policy. Any changes will be updated on this page with a new “Effective Date.” We recommend checking this page periodically to stay informed about how we are protecting your perfume and attar shopping data.